About Us

Swannies Clothing Co has been a staple in Merimbula on the beautiful Sapphire Coast for over 30 years. Established in 1993 when Pat and Ian Swan purchased the then Alfies Clobber shop, Swannies was born out of a passion for quality fashion. Pat and Ian rebranded the store to
Swannies, embarking on a journey that would see them dress the men and women of the Sapphire Coast for three decades.
In 2023, after a well-deserved retirement for Pat and Ian, Swannies found new ownership under local husband-and-wife team Nathan and Jess O’Donnell. Committed to maintaining the same level of dedication and service that the community has come to love, Jess and Nathan have infused fresh energy and ideas into the beloved store.
At Swannies Clothing Co, we pride ourselves on offering a diverse range of men's, ladies', and formal wear. From casual everyday attire to sophisticated formal wear, our collections are curated to meet the needs and tastes of our community. We believe in the power of fashion to express individuality and confidence, and our team is dedicated to helping each customer find their perfect look.
Our store continues to thrive as a hub for fashion enthusiasts in Merimbula, offering not only great clothing but also personal shopping experiences, tailoring services, and exceptional customer care. Whether you’re shopping for a special occasion or updating your seasonal wardrobe, Swannies is here to provide a personalised and enjoyable shopping experience.
We invite you to visit us at our store or explore our collections online. Join us in celebrating over 30 years of style, community, and passion for fashion.
Welcome to Swannies Clothing Co – where tradition meets contemporary fashion.